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Monday, January 6, 2014

Research Skills Pre Task

Research Skills Pre-Task Module Manager: Ms Julie Hartley Assignment report One: Sports Sponsorships in football game as a softwood Communications Tool Done By: Badri Haris Ghent - 1209523 sound judgement Questions- Identifying a interrogation topic 1. What is the topic argona and centralize for your research idea? For my research, I will be centre my fear on frolics sponsorship, and its role as a marketing communications tool for firms. Due to the extremely vast constitution of sports sponsorship, I will be limiting my research to something that is rattling reason out to my heart; shirt sponsorships in football as a marketing communications tool in. 2. why am I interested in this topic? Football, and sport in common is something that I feel extremely torrid about. To me, nothing else comes closing curtain in evoking such copious levels of passion and excitement amongst people. Football is also a medium, which rear end un ify and inculcate a sense of patriotism in a country manage no other. Hence, I mat up it is prudent to research and report my dissertation on something I feel very power undecomposedy about. 3. What is the wider significance of the topic? moving in implications? Social/economic implications?
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Sports marketing is something that has caught on tremendously everywhere the past decade is acting an ever-increasing role in the valet of sport. The emphasis of sports marketing is to erect sporting events and teams, as intumesce as creating awareness for a firms products and operate through sporting events and teams. Sports sponsorship can increase s! ales, change attitudes, heighten awareness and build revolutionary and maintain existing client relationships (Shank, 2004). Social implications of sports sponsorships are that it creates a tick off loyalty, as sports fans are loyal to their favourite teams and athletes. Hence, sponsoring a particular team may in turn turn tail to newfound brand loyalty amongst such fans. Also, certain companies character sponsorships as a form of Corporate Social...If you want to shell a full essay, order it on our website: OrderCustomPaper.com

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